Watch me Create a Google Adwords Campaign
Introducing my new toy- Google Adwords. I actually just started using it regularly a few months ago and now I love it. If you don’t know what I’m talking about, just go to Google, type in something like “how to get rid of lice” and see all the ads running along the right side of the first few pages. Those are Google Adwords (also know as Pay Per Click). If your client’s Website is new or doesn’t get enough traffic yet, Google Adwords can help them get quite a bit more traffic very quickly.
Of course, Adwords costs money but if it is bringing in more business (I’ll talk about how to measure ROI in another post) it is usually worth it. In this demo I will show you how I set up a Google Adwords campaign for one of my clients and how much additional business is brought to his Website. But- be careful, if Adwords is not done correctly it can cost your client A LOT of money and bring them very little additional revenue. You need to make the time to really study Adwords before you start offering this as one of your Virtual Assistant Services.
Check out this 8 minute video below.
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