Could Your Videos Be Just Plain Crappy?
With the proliferation of web videos, it would appear that many have no shame producing and distributing crappy videos. While if this is a video of your dog Charlie catching a frisbee while jumping off the dock at the lake, that is one thing. But if this video is a business video that is promoting, demonstrating, or giving a tutorial on your services that is entirely a different matter.
From the viewers prospective if you don’t care about using a crappy demonstration video why would your attitude when you provide your services be any different. If you, as a Virtual Assistant, are providing a quality service then tell the world about it with videos but do it right. By just implementing a few production details, you can create high quality web videos.
My friend Lon Naylor, a former Microsoft Techie, has begun a crusade to rid the web of crappy videos. He found the most typical issues that are responsible for this plague are:
Horrible audio quality
A lack of planning
An ineffective delivery of the sales message
BORING presentations!
No Call to Action
Missed opportunities for “branding”
After being a member of his site for several months now I can tell you 1st hand how beneficial his information has been to me. Lon shows you (with videos of course) exactly what you need to do in order to create videos that will make your business product or service shine.
The first video that I watched was called “Ace the Audio”, and in it he shows you the techniques that can turn a bumbling and stumbling video narration into something that sounds like it was recorded at a production studio. Did I mention for a limited time, Lon is giving you access to this video completely free! – Click here for details 
http://www.screencastprofits.com
Once in the members area of his site Lon takes you through a total of nine different modules with titles such as Video Strategies, Creating Killer Screencast Videos, Planning and Preparing Your Video, Recording Your Videos, Editing Your Videos, as well as a Module on Video Production.
So before you put another crappy video up you owe it to your business to discover how with a few simple techniques you can make your videos look like high quality video productions.
Hey, by the way, he also has a free e-book called “5 Essential Tips for Making Videos That Sell” with some great tips for video creation. Check it out here http://www.screencastprofits.com/ebook
Best,
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27 October 2008, 8:06 am
Thanks for the great review Michelle!